Boulder, CO (July 29, 2024) – 5430 Alliance, the official NIL collective supporting University of Colorado Boulder (CU) student-athletes, proudly announces the launch of its new campaign, “Stampede to the Big 12.” This vital initiative is designed to rally Buffs’ fans and the community in support of CU student-athletes as they embark on an exciting new chapter in the Big 12 Conference.
With the Buffs gearing up for the 2024-2025 season, “Stampede to the Big 12” aims to raise $250K in crucial funds to enhance NIL (Name, Image, Likeness) opportunities for Colorado student-athletes. As CU enters the Big 12 and faces off against a fresh roster of rivals, the campaign seeks to ensure that the Buffs have the resources and support they need to excel both on and off the field.
“I am thrilled to announce the launch of our 'Stampede to the Big 12' fundraising campaign,” said Natalie Sharp, Executive Director of 5430 Alliance. “This initiative is more than just a call to action; it is a rallying cry for our entire CU community to come together and support our athletes as they prepare to compete and dominate in a new conference. The funds raised will be crucial in bolstering our Name, Image, and Likeness (NIL) initiatives, ensuring that our student-athletes have the resources and support they need to thrive in and outside their chosen sports.”
By contributing to Stampede to the Big 12 campaign, fans and supporters will help provide the resources necessary for Buffs athletes to maximize their potential and succeed in their new conference.
As a special incentive for donors of the campaign, 5430 Alliance will be giving away exclusive experiences and memorabilia, notably:
- Each donation of $50 or more will receive a free 5430 Alliance t-shirt.
- Each donation of $100 or more is entered to win one (1) autographed copy of the EA College Football 25 video game.
- Each donation of $1,000 or more is entered to win two (2) tickets to the Tyler Childers concert at Folsom Field (August 17, 2024).
- Each donation of $10,000 or more will receive an exclusive facilities tour AND will be entered to win one (1) autographed jersey from a prominent player at CU.
- The donor with the highest contribution will win two (2) pre-game field passes to a CU Football home game.
Fans will also have the chance to own a piece of Folsom Field’s storied history. During the 2024 off-season, as part of CU's stadium upgrades, the iconic stadium letters were replaced, and now each letter is available for purchase. Priced at $1,990 each to commemorate the Buffs’ national championship of that year, these letters offer a unique way to remember a pivotal moment in CU’s history.
For more information about “Stampede to the Big 12” or to make a donation, please visit 5430alliance.com/stampedetothebig12 or contact us at info@5430alliance.com to learn more about ways to get involved with the collective.
ABOUT 5430 ALLIANCE
5430 Alliance is the premiere Name, Image, and Likeness (NIL) collective supporting 350-plus student-athletes at the University of Colorado. Supporters, fans, and alumni who support 5430 Alliance are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. 5430 Alliance is powered by parent company Blueprint Sports. For more information about NIL partnerships with Buffs student-athletes, visit http://5430alliance.com/or follow @5430Alliance on Instagram, X, Facebook, and Linkedin, or email info@5430alliance.com.
Media Contact:
Marina Bain, Sr Director of Communications – Blueprint Sports
